January 27, 2021 → Present

Product Designer | Angular Developer | Visual Designer

FICO | Bengaluru, India

• Product Designer for Fraud Management Platform and Customer Management Platform
  • Conducted user research to understand the needs and pain points of fraud management and customer management users.
  • Iteratively designed and prototyped user interfaces for both platforms, incorporating user feedback and usability testing results.
  • Collaborated with product managers and engineers to prioritize features and develop product roadmaps.
  • Ensured consistency and coherence across the user experience of both platforms, maintaining a unified design language and interaction patterns.
  • Advocated for user-centered design principles within the organization, influencing product decisions and driving the evolution of the platforms based on user needs and feedback.
• Angular Developer for Fraud Management Platform
  • Developed user interfaces using Angular and TypeScript, ensuring high performance and responsiveness across devices.
  • Implemented design specifications into functional UI components, maintaining consistency with design guidelines.
  • Collaborated with back-end developers to integrate front-end components with server-side logic.
• Visual Designer for Research and Innovation
  • Collaborated with research and innovation teams to translate complex concepts into visually engaging designs.
  • Created compelling visual assets and presentations for main stage events, effectively communicating key messages to diverse audiences.
  • Conducted user research and incorporated findings into design solutions to ensure user-centricity.
  • Worked closely with stakeholders to understand project requirements and deliver designs that align with business objectives.

March 31, 2019 → December 30, 2020

Founder | Creative head

Kridge Tech Pvt Ltd | Hyderabad, India

• Founded and led a successful freelance design and development company, overseeing a diverse team of designers and collaborating on numerous projects.
• Orchestrated the coordination and management of multifaceted design projects, ensuring seamless execution and delivery of high-quality outcomes.
• Spearheaded business development efforts, leveraging networking opportunities and implementing innovative strategies to attract clients and expand the company's clientele.
• Cultivated a dynamic and collaborative work environment within the freelance team, fostering creativity, teamwork, and professional growth.
• Took on multifaceted responsibilities as the company's Founder, including strategic planning, client relations, project management, and financial oversight.
• Acquired invaluable insights into networking and business development through hands-on experience, continuously refining approaches to optimize results and foster sustainable growth.
• Leveraged expertise in design and development services to provide comprehensive solutions that met client needs and exceeded expectations, contributing to the company's reputation for excellence in the industry.

August 1, 2018 → March 31, 2019

UX | UI | IX Designer

WTA Studios | Hyderabad, India

• Initiated and managed numerous projects at WTA Studios, commencing as a Graphic Designer and progressing into roles encompassing UI Design, UX Design, and Interaction Design.
• Acquired foundational skills as a UI Designer upon joining, actively contributing to design projects and cultivating expertise in interface aesthetics and functionality.
• Transitioned seamlessly into Interaction Design, leveraging acquired knowledge and experience to craft engaging user interactions and experiences.
• Demonstrated adaptability and a commitment to professional growth by continuously learning and honing skills in various design disciplines within the dynamic environment of the company.
• Collaborated effectively with multidisciplinary teams, contributing insights and expertise to deliver innovative design solutions that met client objectives and exceeded expectations.
• Actively participated in the learning and development culture of the company, leveraging opportunities for skill enhancement and staying updated with industry trends and best practices.
• Played a pivotal role in elevating design standards and driving the evolution of design processes within the organization, contributing to the studio's reputation for excellence in design innovation.

September 1, 2017 → January 6, 2018

UI Designer | Developer - Internship

Tendercare FZE | Dubai

• Designed and developed user interfaces for projects, ensuring seamless user experiences and intuitive navigation.
• Implemented innovative design solutions that aligned with Tendercare Fze's brand identity and objectives.
• Conducted thorough user research to understand target audience preferences and behaviors, informing UI design decisions.
• Collaborated with cross-functional teams to integrate branding elements effectively into UI designs, maintaining brand consistency across platforms.
• Played a key role in conceptualizing and executing branding strategies, ensuring brand messaging and visual elements were effectively communicated through UI design.

September 1, 2016 → May 31, 2018

Senior Graphic Designer - Internship

Admissions & Placements Division | BITS Pilani, Duba

• Spearheaded Graphic Design projects for prestigious educational institutions, collaborating with top-tier university talent.
• Designed Lightbox presentations for the Educational Expo Dubai 2018, showcasing innovative visual concepts.
• Formulated and executed comprehensive cross-country advertising strategies targeting diverse audiences.
• Crafted compelling portfolios highlighting institutional achievements and capabilities in Graphic Design.